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hey this is Leo for actualised org and I want to give you a quick rundown of the most important points that you need to keep in mind when you're trying to get results from all the information products that are out there that you could be using what do I mean by information products well I'm talking about books seminars CDs DVD programs that are out there any kind of trainings that you go to any kind of workshops so any kind of basically information products because right now we live in an information product age so any kind of information product that you might potentially want to be using to improve your life in whatever capacity whether it's just to get better performance at your job or to get your life purpose on track or to get your diet and your fitness on track or to get your dating and relationship life handled whatever you're trying to do there what I see of course is the big problem is that people go in and they don't get the results that are promised in these programs and so what I want to do is I want to cover and tell you exactly what you need to know about how to make these programs work for you because what I've actually discovered is coming into this five years ago it took me a long time to get through a lot of this stuff you know having processed literally hundreds of books dozens of seminars all sorts of programs out there everything under the Sun from marketing to dating advice to personal development what I found out is some interesting points that you don't really understand when you start this process off and I'm going to cover some of the common illusions about how this stuff is advertised how it's marketed and then I'm also going to cover some of the points where people slip up and some of the biggest pitfalls that people make when they buy these products and they don't get the results that they want so here's the thing when I started off I was actually very skeptical I was very skeptical and cynical guy and I still am to some degree but I think I've backed off of it through doing a lot of personal development work but when I started off I was very skeptical because you hear some program that says that you can transform your life in a week or in a month or that you can get these amazing results with your business you can make all this money or you can drop all this weight or you can get this hot girlfriend whatever kind of results are being promised to you you got to keep in mind that yes the advertising can be exaggerated for some of this stuff but that still doesn't mean that you can't get amazing results so here are the common illusions that you have usually when you go into buying one of these products and you get hooked by it by the advertising so illusion number one is that the pace at which the change is going to happen so even though you can make really big change that's true it's not going to happen on the order of weeks and I would say it's not even going to happen on the order of a month or two it's going to take more like six months to 24 months to see those kind of amazing results that you really want whether that's in your business or in your fitness or in any other part of your life and that is just something that can't be helped because the human mind is slow to change and when you're trying to make a big change in your life you've got a long history of a built-up bad track record you have to retrain yourself and you have to go out there and learn something do something put something into practice and to do that you can't really do that overnight so don't expect overnight success and don't even expect a weekly success expect success six to twelve months out that's when you get going to get your big changes but you will get them the next thing you must be consistent and persistent in order to get the result a lot of people assume that they're going to buy that DVD program or whatever and then they can just sit back and now it's easy they got the hard part done no no no that's not how it works you just started your journey my friend this is where the hard work actually begins now you got to be persistent now you got to be consistent what do I mean by consistent that means you do it every single day you follow up on whatever material is there every single day daily you do this it's a training process and then persistent means that even when you're encountering problems and you feel like giving up you still continue even when you doubt yourself and you don't know if you're doing it quite right and you have questions and you think that nothing is happening and you're not getting any results and you start doubting everything that's when you got to still keep going so that's the consistent persistent if you don't take that attitude then you're not going to get any results or at least you're not going to get those big results that you know you want get from that program or that lieu that were advertised the third point is that you must actually do the exercises any assignments most of these programs if they're good it's not just going to be theory theories nice it can give you some awareness but awareness alone is not enough to really get a big substantial change in your life what you're going to need is take action and that action is facilitated with the exercises and the assignments that you're given it's very easy to go through a self-help book and just kind of like say huh you know that assignment that visualization exercise they told me to do for 10 minutes I didn't I'm not going to do that I already got that part down I'm gonna skip these affirmations you know I'm going to skip this this goal-setting process here I'm not going to do this worksheet or I'm gonna do half the worksheet not do the whole thing if you take that approach and all you're after you're just going to be soaking up the theory what's going to happen is you're gonna have so much theory but you're not going to have anything implemented and it's not really going to lead you to anything good in fact it's going to get you very frustrated and get you a very upset about the fact that you're wasting your money and your time on this program not getting results the next point is that there is really no magic bullet a lot of programs will say that this is it I've got the secret I've got the 1 the 2 the 3 techniques of 3 strategies that will just blow everything else out of the water so the best program ever right how many times we heard that the fact is that even though this could be a really good strategy a really effective technique it's not a magic bullet there's no one program that's going to fix your whole life and make you happy and they're not even going to be one program that's going to fix one part of your life it's just there's too much one program can't handle it and you're going to need a variety of opinions and perspectives so for example if you're trying to launch a new business online and one pro you think that one program is going to somehow magically allow you to do that now that's not going to happen that one program I give you some good insights it might get you a good chunk of the way there but realistically you're going to be investing in multiple programs to get that going and there's nothing wrong with that it's just that don't set that unrealistic expectation and don't buy into the hype that this is be one magic bullet because there's no such thing and this will apply to diet personal development career development anything you're going to want to be read multiple books studying multiple programs that's how you really get it handled that's how you get the results out of it next is you want to understand that if you want to get the result you're going to have to have an investment of emotional labor there's going to be emotional labor involved you can't just sit back on the couch and expect things to manifest for you there's going to be emotional labor involved that means you have to struggle that means you're going to be unsure about whether you're doing it correctly and you're going to have to actually put in some hard and some hard work you have to grind through certain parts that doesn't mean that the whole journey is going to be a slog but it can be difficult there can be times you're gonna have to really kind of crank yourself crank your brain wrack your brain to get this stuff to work and to get you to go and take the risks and get the understanding that you need right you got to go through that process of building an understanding and that sometimes can be emotionally taxing so that's going to be required and then of course another point is that just because a product is effective and someone gives you a really good technique on how to do this or strategy on how to do that that doesn't mean that that product is right for you at this particular time because we all have different priorities you have to really prioritize your time and understand what it is that you want to be working on right now what is going to be make the biggest difference in your life give you the biggest quality improvement and that might not be what this one program is offering this one program might be giving you a really good marketing strategy but maybe what you don't need right now is a marketing strategy maybe what you need is you need something different maybe you need to improve your product quality instead of your marketing strategy or whatever it might be that is really crucial because sometimes you can be taken away and distracted by the fact that you see this amazing product and like yeah that product sounds amazing it's got all these great testimonials and it's clear that it's getting people results I've got friends who use it etc etc and you're all the sudden attracted to it but then you have to ask yourself is that really what I need right now at this point in time maybe I should put this on the shelf for for a year down the road when I get there right now I have bigger fish to fry so there's that question that you have to keep in mind so don't get seduced there and then of course the last thing to keep in mind is realistic expectations you can get really amazing change from these programs really amazing results but you got to also understand that the in the end the change is it's still going to be subtle and what I mean by that is that objectively it'll be a big change but too you can still feel kind of subtle and it's never going to be like that caricature that you imagined it to be for example if a program promises you to make you wealthy and financially independent and earning six figures right now maybe for you if you're if you're earning low five figures like let's say you're earning 25 30 grand then six figures sounds amazing to you and it sounds like it's going to revolutionize your life and the fact is that there are programs out there that will help you make six figures that will make that kind of dramatic dramatic change in your life but you also can understand that just because you're making six figures doesn't mean that you're like a rock star now you're not living the rock star lifestyle by any means it's still going to be a pretty subtle change you can get those things but your life is not going to change that much from what it kind of is right now like the feelings that you're getting you're kind of going to have to wait for a long time you have to work for a long time to really get substantial changes in your feelings even when your external circumstances change so if you want to get really big changes in your feelings that's going to take even longer and that's going to require a lot of deep inner work not just getting an external result so just getting money in the bank account is not really going to affect your life that much more positively and then of course the last kind of point to keep in mind is this rule that I learned from Dan Kennedy who's a marketing genius who has a lot of marketing seminars out there some of the best and he has this concept called the 80 15 50 the 80 15 5 rule and what that means is that no matter what sample of the population you take and no matter how good your training is and no matter how bright those people are just by the dynamics of human nature the statistics are going to break down as follows about 80% of those people if you train them and you train them really well about 80% of them will get no results or very mediocre results 15% of them will get pretty decent results and then about 5% of them will get exceptional amazing results and what's even more fascinating you think like how could that be well what if we like improve the training and what if we what if we took like really bright-eyed bushy-tailed people who are like really high achievers and like super wealthy and successful ready and let's say we took a sample of them like a hundred of those people put them in a room and trained them would would that rule still apply and what he says is that yes it still applies if you take a hundred millionaires and you put them into a room and these are all like super high achieving people super successful they know how to get stuff done and they're very consistent and persistent you take them and you give them a training 80% of them are still going to get kind of average mediocre results 15% of them will get pretty decent results and then five of them five percent of them will get amazing results why that is it's kind of just like the way the laws of the universe it just works that way tends to break down that way because you're going through and you're you're just like you're stratifying and every stratification level that you're going through there's going to be a chunk of the population that's just kind of averaging mediocre and that's the biggest majority then there's going to be a kind of a medium-sized group that's doing pretty decent and then there's going to be a small group that's doing exceptional so you got to ask yourself you know which of those are going to fall into and what I'm going to give you here right now is I'm going to give you some points on how to make sure that you're ending up in that 5% instead of that 80% because we want you to be getting that because those exceptional results but before I get to those points and there's going to be about ten of them is I'm going to tell you a bit more about kind of my story and some of the concerns I had when I was going into this because I was very skeptical and a lot of times I would pick up a book and I see this book on positive thinking or I see this book talking about NLP or I see this book talking about doing this Jools ation and how good it is and how effective it is and I'd always come up with counter arguments I'd say well it's worked for that guy what if he just got lucky and now he's just being used as an anecdote egg total evidence you know that doesn't necessarily mean it's going to work for me what if you know what if my circumstances are different here and they're not going to be like like they were for that guy or a million different other excuses to negate the results that these some of these programs are delivering what I found out is that actually most quality and I need to qualify this quality programs that are either books or CDs or DVDs or seminars from some of the big-name guys out there are actually almost all of them are really really good it's really hard to go wrong a lot of times I would think like well is this program gonna like rip me off what if I pay them five hundred dollars and then I don't get my money's worth what if the results are totally fabricated and false what if these testimonials are false what if all these people saying that they're getting good results are just full of you know how do i how do I know that this is going to actually do anything for me what I found out is that all those programs are actually really really good and on top of that just fundamentally speaking the stuff that they're teaching is just true it's factually true the stuff they're teaching is factually true and to me this was a big revelation that I just had recently is that damned if I survey all the different programs that I've taken over last five years like it's really hard to find one where like I was totally deceived or somehow scammed of course I do have to qualify that I'm talking about quality programs so you do have to do a little bit of due diligence and vetting here don't just buy program from some no-name guy who is uh is running some ramshackle operation and who's faking testimonials and stuff like that that of course can get you can get can get you hurt you don't want to do that but if it's someone like a big-name guy in the industry or it's someone that you can trust the testimonials of or it's someone who's just talking to you and it makes sense and you can see that they have a decent character that they're like not a shady person then you can you can be pretty damn sure that they're going to deliver a good program and you know why that is actually it's kind of interesting point because I think that people that are actually in personal development and that are doing it for a living and this is a general this is a generalization so but don't hold me to this across every person that works in the industry but I think in general people that really love what they're doing and they're working in this industry what's nice is that they're not like your typical businessman because the typical businessman all he cares about is like the bottom line and that's his core value but for again that's your stereotype but for people that work in self-help it's more like they they are using the self-help on themselves who that's how they got into the industry in the first place most of them so for them they they want to be in integrity right and actually what's important to them is not so much even the money but it's like the impact that they're having and I like having a positive impact on people so like they bust their ass day and night to create these amazing programs to teach you and you know to give these speeches you prepare all this material write these books like they really bust their ass to do this and then bust our ass promoting it because nobody wants to buy this stuff because I don't believe them because it sounds too good to be true and so what happens is that yeah they they really want you to be successful so they create really good products they tend to they tend to want to create good products because their mission is to help people their mission is not just to rip you off there are some scammers like anywhere out there but I actually think that in the self-help industry I think there's less scammers than there are in other industries because in other industries they don't have that same level of awareness they don't have that same drive a need for contribution impact and significance that I think people in the self in self-help industry have and that's just because of the way you get into the self-help industry it kind of filters you for that okay so that point is important and I think that if you can trust the character of the person that you're buying the material from then you can be pretty certain that it's going to be good material and then of course a couple of more points about this that I discovered is that negative reviews when you go out there and maybe you you think they're going to do a Google search on a program that you to buy and you're like let me see if this like Tony Robbins program has any negative reviews and you type in like Tony Robbins unleash the power within a criticism or negative review or you type in bad good bad or good question mark you do something like that and you can do this for any type of program the problem with doing it that way is I found that it's not very helpful because the problem is not so much with the tool it's more with the person here's what happens someone goes into a self-help program right like let's say they take a Tony Robbins program and then they go through it they listen to it it all sounds nice or excited but then of course they're a part of that 80% that 80 percentile that gets either no results or mediocre results and why is that well for many of the reasons which we're going to cover in a second here because they're not persistent because they're not they're not really motivated to do it it's because it's not really aligned with what is there in their priority right now it's all kind of some of those illusions that we talked about maybe they have unreal unrealistic expectations or they don't do the exercises the way they're supposed to or maybe they have inner blocks limiting beliefs that are just like holding them back from giving it their all where they come in they're extremely skeptical and of course it turns into a self-fulfilling prophecy and they fail right if you get if you get a review from person like that then it's not a very helpful review and usually the negative reviews tend to be overly negative and they're from these people that psychologically need a reason to they need something to blame for why they're not getting the success they want because like the program was awesome Tony Robbins program is an awesome program but you do have to work the program and then what happens is that people don't work it and then they're like well it's him it's like he's not teaching it right or there's something missing in this program it's not like it's just not working no the problem is that you're not working it and that you're you're failing on these common pitfalls you're actually falling prey to these common pitfalls and now you don't want to admit that it's you who's being lazy you have to go out there and you know you're going to you're going to point your finger at something I'm not saying this is true again across the board I'm just saying that if you go online and you start looking for these negative reviews deliberately you can find negative reviews on and then of course as with any product even the best most stellar product I don't care in what industry it's in or what kind of service it is you're always going to get some satisfied customer just because you are dealing with large customer bases you know if you've got thousands of people buying a product you're naturally going to get people a few of them at least that are going to be disappointed because they got a defective product disappointed because something went wrong maybe because the service or the product was was not up to par for them or just because they didn't fulfill their part of the bargain so keep that in mind and then finally I want to mention that you know faith is required for any kind of psychological work and this is a subtle point that I didn't appreciate when I got into this because I consider myself to be this realist and to be very grounded and to be based on science and fact and I would go in there and I'd analyze and I'd be skeptical and kind of cynical about stuff and I'd say well I shouldn't have to believe it for it to work if it works it'll work I don't need to believe in it the thing is with psychological work it really is a big mind game all of it all of success is a big mind game and confidence is a big mind game and a lot of it is a self-fulfilling prophecy if you go in half-assing it thinking that for example when you're starting a business that well you know what I don't think this business is going to work because the economy is doing bad and well because look at those people over there they failed and my friends they got these bad jobs why aren't they starting business so that must mean that it's really hard to start a business and so you come up with all these excuses for why it's hard to start a business and then you hold yourself back and then as you buy this business starting program it's like a business in a box you buy it and you work it half-ass or you don't work it at all where you sit there the whole time and you're always coming up with reasons why this doesn't work and this doesn't work in this won't work and then of course when you go out there you try to take action on that what happens very likely you're going to create a self-fulfilling prophecy whereas if you come in there you're like okay I'm going to roll up my sleeves I'm going to get it done I don't care what it takes come hell or high water I'm gonna make this thing work even if this product doesn't have all the information I got in I want in it I'm gonna go find other products I'm gonna figure out on my oan see like the difference in mindset when you come in with that second type of mindset you're going to find a way to make it work that's where the persistence and the consistency comes in it's that difference and so it's really important to consider that is that if you're a very skeptical cynical type of person and you pride yourself on your realism I can guarantee you you're going to have a challenging time using self-help products to advance yourself in any area of life and that's kind of a shame because these products are amazing they're just incredible but you have to buy into it you have to kind of take that leap of faith and if you're not able to take that leap of faith you're sitting anything like yeah well you're just saying that because you want to sell us some product and because you're bought into this thing and you're like drinking the kool-aid with everybody else that's in this industry if that's the mindset that you're coming from I really have to ask you like what is the limiting belief there that you've got what is really holding you back there's some emotional deep-seated emotional block that you've got because in the end what I mean you're buying a book that's like 15 bucks you're spending on a book you're buying a CD program that might be 100 200 bucks you might be attending a seminar a thousand bucks what that's not that big of a loss let's say you go to a thousand or two thousand dollar seminar right worst-case scenario you go to an expensive top-of-the-line two thousand dollar seminar from a top name guy and you sit there for three days and you listen to all this material you're not going to get a thousand dollars worth for that and even if you lose a thousand dollars and say you pick the wrong seminar pick the wrong guy pick the wrong program I mean you lose a thousand dollars it's not that big and the grand scheme of things what you could learn for that thousand dollars is like exponential it could be a hundred times worth it can be worth a hundred thousand dollars really if you go out there and implement that information and and so don't hold yourself back with these kind of petty little concerns just say to yourself that you know what I'm going to risk it so what I mean I can take some risks in life and this is not like jumping out of a you know out of a moving train or something this is this is a pretty same type of risk nothing too bad is going to happen to you if you go buy a book or an audio program and you work it hard or go to a seminar nothing too bad is going to happen to you so just take the leap try it you know try it see what happens and don't try it once maybe you get burned the first time try it a couple times takes persistence to get success in life that's just kind of a fact all right so here it is I'm going to give you the top ten or so points for what you need to do to make self-help work for you and actually deliver the results all right this is it you ready okay so first is you need to be adopting an experiment or mindset what does this mean just basically what I was talking about you want to go in there you want to be playing around with this stuff it's like instead of saying mmm I don't know if this will work let me sit there and nitpick every single point that this guy is talking about no no what you do is you come in and say okay this is going to work well for me I'm going to experiment I'm going to see what I can what I can take from this and I'm going to run with it not only am I going to take what's here but I'm going to build on it I'm going to run with it I'm going to play around with that I'm an experiment I'm going to see I'm going to try this way I'm gonna try it this way so it's that kind of mindset experimenters mindset you really really need that when you're going into one of these information products okay number two is watch out for idle theorizing this is what I call the mental masturbation effect this is what happens when you just go to one seminar then another seminar then another seminar and each time you're in the seminar you're feeling great it's not like you're sitting at seminar like damn this this is horrible no it's like wow this guy's having amazing information and I'm learning so much and picking all these notes you know what I'm going to sign up to his next seminar and buy these products I'm going to buy some books this is amazing I'm gonna I'm going to go talk with my friends about it and then I'm going to read some more research online about it it's that kind of mindset right and then what happens is you do that for a year or two and let's say you're working on your business and what happens is you don't have anything built two years from that point but you've gone to all these seminars you've hung out with cool people you've got binders full of notes it's because you were collecting theory and you weren't taking action she's got to really watch out for that one that's where you're losing a lot of your results take more action less Theory you really don't need that much Theory you need to be taking way more action than theory a little bit of theory a lot of action alright next point is you got to follow the instructions and follow them closely and what I really found lately follow them to the letter because some of these people that create these programs they're not just good these are like exceptional teachers these are some of the best teachers and mentors in the world these guys really know their stuff they're masters of their craft if you choose the programs correctly so that means when they're telling you something it's probably important and when they're telling you to do it this specific way that probably has some significance so follow those instructions I know myself I don't really like following instructions I like to go off and do my own maverick thing and that has definitely hit me in the in the ass sometimes come back and hit me in the ass because I would do it my way and then only to learn after a lot of work and labor that it was a waste and that I should have done it the way that they were teaching it in the first place so that can be a big one to is make sure that you're actually following the instructions and that doesn't mean that you need to be a slave to the instructions it's not what I'm saying I'm saying you follow the instructions and you see the results it gets you and then you can of course personalize it put your own style on and put your own spin on it maybe change it totally around but you got to start with the instructions because you're going in there assuming that this guy knows what he's talking about and maybe he doesn't but go in there assuming that he does because you paid for the program you vetted him you vetted the product and now you're going in there and you're in it you're listening to what he's saying you're following instructions then you could improvise later all right the next point is take notes on everything in review so don't sit through a don't read a book even a book every book I read I take copious notes on but of course if you're going to a seminar definitely take notes if you're listening to an audio program or a video program take tons and tons of notes and then you don't just take the notes then hide them under your desk you take those notes and then you review them you review them in the morning you review them at night you review them on a weekly and monthly basis this is important to do the follow-up with this stuff so you're you're studying you're not just absorbing one hit of information you're studying the information you're letting it simmer in your mind that's a really important point then of course I don't have to say this but I actually do is that you have to work the program diligently people do not want to work this stuff diligently diligently means persistently and consistently you have to actually go out there and do it every single day it's not that you go and you take a seminar and then the week after the seminar you work a little bit on the exercise they gave you and then you stopped then you don't get results you have to keep working on it work on it for weeks for months for years however long it requires to get the results that you want you got to keep working at that stuff and you got to work hard right you got to work hard this is something that's important to you supposedly so put in the sweat put in put in the blood that's necessary to get the result out of it and then you will kind of simple but that's where that's pretty much why people end up in that 80 percentile group that gets me York result is that they simply don't work diligently and I've been guilted this myself so I can't really cast blame the next point is only do one program at a time it's really hard to dedicate enough attention and awareness to doing multiple programs reading multiple self-help books taking instructions from multiple sources at once that's going to get you into trouble because what's going to do is you're going to have fast multiple things when you should be excelling and mastering one thing so if you want to take multiple programs then set up a schedule and say that you know for the next two months I'm going to work on this one program then I might work on another program two months after that and then maybe another program for a year after that so you guys space this stuff out and give yourself space to work it and to really focus on it you don't want your mind distracted by a bunch of other stuff then the next point is that I really encourage you I found that this is necessary pretty much to get all the juice out of a program is you got to retake the program multiple times I'm not kidding you that means that when you listen to that Tony Robbins CD you feel like oh man I can't believe it I just made through this massive ten CD set I can't believe I even did that okay now you got to do it five more times yeah it's kind of kind of a different level of commitment isn't it you don't just listen to the program once you listen to it like five times ten times as many times as you need to really register it and that doesn't mean two or three times that means like in the double digits that's how you really extract all the juice your brain needs that time to process it and each time that you listen to it you're going to pick out more and more because it's going to happen is you're going to listen to it the first time you're just going to get a general big-picture view okay it may be a couple of little tidbit action items so then what you do after you listen to the first time you take a bunch of notes review them then you go out and actually start to implement you start implementing you start running into problems this and basically you forget what you were learning you forget the theory so then you come back to the program again you listen to it maybe a few weeks later or a month later and all of a sudden new things are you're taking new things out of the program because it's like oh I've already done that but I've had this problem and here's a solution oh I should be doing this thing in addition to or or oh that's what I was doing wrong so you start to have these realizations on that second listen through and then what do you do you go out there new implement some more and you implement some more and then you come back and you listen to a third time and then a fourth time and then a fifth time usually when you get like past the third or fourth time you're not listening to it as as focused ly as you would be like a lot of times I'll what I'll do is I'll listen to it to the program while I'm showering or unless I'll listen to it while I'm cooking food so my concentration is divided I'm kind of multitasking but it's still effective to have that just information kind of streaming into my brain so I might be listening to some some program while I'm cooking myself some breakfast and it's a great use of time because I would have been cooking that breakfast anyways but here I have maybe fifteen minutes to listen to a couple of CDs and while I do that I get some tidbits that will then help me with my workday that day it's just like little stuff like that and doing it in little bite-sized chunks is actually really good because you can't you can't implement too much at once so just listening to maybe 10 15 minutes every morning or every evening already gets you enough theory to then do a whole day or even a whole week of work worth so that can be a really effective way to do it but ultimately you got to listen to it multiple times then the next point is that you got to be very patient and like I said you got to be consistent and you got to be outcome independent so if you're going into these programs and you're like okay I'm going to get this program and I'm gonna lose 50 pounds I'm going to lose 50 pounds in a month like that I'm really committed I'm going to do it and look really hard I'm a really Billa gent I've taken all the notes I've listened to the program multiple times but the problem is it you're so outcome dependent they're right you need you need that outcome too badly you want it too much and you you set like some ridiculous timeframe on yourself like a month to lose 50 pounds it's not going to happen you know you would be equally happy if you lost those 50 pounds in 12 months would you not I mean would you be equally happy if right now you lost if you're 50 pounds over 50 pounds overweight and you lose that in one month versus losing it in 12 months let's say two years afterwards after that whole process you're still going to be just as happy right you won't care that much so you don't need to rush it you need to be patient and you need to be outcome independent and don't always be checking your result a lot of times that's will happen to is that when you go in there with a skeptical mind you're going to be like well okay I'm gonna spend I'm gonna spend two hours doing what they tell me and I'm going to see if that had made a change or maybe I'm going to spend okay I'm gonna spend the next week doing every little detail that has been outlined in this program let's say launching my business and then next Monday I'm going to check and see if I got the traffic that I wanted or if I got the sales that I wanted or if I got the enquiries or the clients or the money in my bank account that I wanted you know being that outcome dependent is going to screw you up because you're going to be looking for faults instead of looking for ways to make it work this is this is the mindset you want to shift out of you want to be an experiment or not a critic or cynic and then lastly and this goes back to that original point we kind of started with is that there is no magic bullet there is no one program that's going to do it all for you what I found is that you need to become a student of it all and take multiple programs so if you want to master some aspect of your business by one program learn from it learn what you can finish it up implement what you can get what you can out of it then go buy another another thing go buy a book read that book implement that book also on the same topic then go out there maybe take a seminar something a little more advanced more investment right spend a couple months implementing what you learn in that seminar then go out and maybe get another CD product maybe buy another book if you want to get them become a master at something you're basically you're your shelves have to be filled with stacks of manuals and notes and books and training material on that thing how do you think people get good they don't just get good by picking up one book let's say I want to learn how to do public speaking am I really gonna get good by picking up one book no I'm going to study I'm gonna study a whole slew of books and I'm gonna read blogs and I'm gonna take some programs and maybe I'm gonna join some Toastmasters and I'm going to go out there and give some speeches that's how you get good you don't just get good by reading one book that's just silly that's not how that's just not how mastery works so keep that in mind all right so we've gone through so much here I hope this gives you a little bit more of an in-depth perspective from an insider of kind of what it's like to be consuming these information products because I know that there's so many of these information products out there and when I came into it I didn't really didn't know what was in there and to me right now looking at it's like damn there are actually information products at this point on almost anything that you want to master your life anything no matter how how niche it might be there's a book an e-book a seminar on it it's crazy you can find that stuff no matter how obscure it is what you're trying to learn so that's the first point in the second point is that if you actually go out there and read this material and implement it it will work for you it's rare very rare to find material that doesn't actually work if you work it which is to me an amazing thing because that gives you so much power think of how much power that it that that gives you to be able to make these changes and I also kind of like the fact that there is this 80 15-5 rule because I know that if I work it really really hard and I'm really persistent and I observe all these points that we talked about then I'm going to be in that 5% and that gives me such a huge edge over everybody else you know because one of the things I don't like about these programs and this is kind of been a limiting mindset of mind is that I'll go into a program like well but then there's a thousand other people learning how to make this business just the way that I am what sets me apart what if there's gonna be a thousand cookie cutter businesses now because we all follow the same program it doesn't really happen because 80 percent of them don't even do the work probably half of them don't even like really complete the program but then 80 percent of them get really mediocre results then 15 percent of them get ok results and then only five percent of those thousand will get exceptional results and then all of them are going to be their own different little niches and doing in different ways so it's not really a big concern in the long run and I like the fact that if I work it really hard I can put myself into those 5% alright so those are my thoughts go ahead and make use of all the amazing information products that are out there I think you'll be actually really blown away when you try a couple of them how much you can get out of them and of course the ultimate conclusion here is that you get what you put into it you're going to get out of it exactly what you put into it alright this is Leo signing off go ahead leave me some comments I love hearing your comments and your thoughts and then please like this and share this I want to spread this message around and of course go to actualize org for more free advanced personal development videos where we help you to create an amazing charged life you